In 2015, Dubai witnessed the future of e-commerce, thanks to the innovations at MasterCard. In order to showcase the experience to the Deputy Ruler of Dubai, as well as the other stakeholders, a special demo called the Innovation Cube was created. The cube demonstrated how wearable and gesture-enabled technologies are changing how we interact with the outside world.
And this was achieved through the interactive application we designed and developed with 5 fully immersive game environments and logic design, running on gesture commands and projecting an immersive environment around the user to make him experience the future. It was showcased first in Dubai, and then in many other countries in Asia.